If you want live, trained people answering your calls at a per-minute rate, Ruby fits, with plans starting at 50 minutes for $250 per month and no setup fees. If you want an AI receptionist that Belken sets up, wires into your calendar, CRM, and phone, and operates for you at a flat monthly retainer with no per-minute meter and outbound rebooking built in, Belken fits better. One is a live-people answering service you pay by the minute. The other is an operated AI system that also calls your past customers back.
// Belken facts from belken.ai. Ruby facts from ruby.com, checked 2026-10-16.
// Side by side
Belken details come from belken.ai. Ruby details come from ruby.com pricing pages, checked on 2026-10-16. Where a fact was not on a page we read, we left it out.
| Feature | Belken AI Receptionist | Ruby |
|---|---|---|
| Who runs it | Belken sets it up and operates it for you. Done for you. | You sign up. Ruby's live receptionists answer on your behalf. |
| Who answers | An AI receptionist, in your business's own name. | Live, trained human receptionists based in North America, in your business name. |
| Answers 24/7 | Yes, including nights and weekends. | Yes, 24/7 coverage including after-hours, weekends, and holidays. |
| Pricing model | Flat retainer, no per-minute or per-call meter. The receptionist is included in the Autonomous Operations Retainer, starting at $4,500/mo. | By the minute. Plans: 50 min $250/mo, 100 min $395/mo, 200 min $720/mo, 500 min $1,725/mo. As shown on ruby.com 2026-10-16. Prices change. |
| Keeps your existing number | Yes. | Ruby provides a local area phone number. Toll-free numbers available. |
| Books appointments | Books onto your Google or Outlook calendar, included. | Scheduling available as a feature on Ruby plans. |
| HIPAA-compliant option | Not stated. | HIPAA-compliant services available. |
| Bilingual answering | Not stated. | 24/7 bilingual call answering available. |
| Calls your past customers | Calls past customers by name to rebook, follows up on open estimates, and requests reviews. | Centers on answering and handling inbound calls and client intake. |
| Setup | Starts with one 20-minute call. Belken wires it into your calendar, CRM, and phone. No setup fees. | No activation, onboarding, or setup fees. Self-service signup. |
| Part of a broader system | One part of an operations retainer Belken designs, builds, operates, and reports on monthly. | A standalone virtual receptionist and live chat service. |
// The honest call
Choose Belken if
Choose Ruby if
// Questions
Book a free call. Belken walks your business, shows where calls are getting missed, and sets up the receptionist if it is a fit.
// Or email info@belken.ai.
Prices and plans change. We listed only what was on these pages on the date above. Where we could not verify a fact from a page we read, we left it out.